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My Website Optimization Journey - Part 3 - Speed

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Welcome to another exciting edition of “Making My Website Suck Less”. Since I started this journey to re-align my goals and bring my website back from the depths I had gone from beyond page 11 when searching for “web design” green bay wi” to somewhere around page 6 depending on the day and time.

Honestly, it's hard to know if my efforts are the reason for the improvement or the constant updates and changes these past weeks. I can tell you that before my second child was born, and before I neglected my website in favor of client projects and raising my children that generally, I would show up on the 2nd or 3rd page for the same search phrase. So regardless of how I got here I still have some work to do.

My Website Optimization Journey - Part 2 - Meta Tags

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In my last article I realized I had some issues with my website and taking my own advice I decided to act on them. I did that by first completing some pages that were either missing, unfinished, or didn't represent me or my capabilities properly. Today I am going to go through some meta tag issues.

Now, a reminder, that some of these steps might seem misplaced but in order to move forward I need to tackle some glaring issues now and move onto refining the website overall at a later date. It makes less sense to ignore the situation now until I believe the website is perfect, which it will never be. There is always room for improvement.

My Website Optimization Journey - Part 1

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Recently I had decided that if I was going to make something of this business I had better get at it. The site had basically been sitting idle since the birth of my youngest daughter in January of 2014.

Taking care of my children all day is a wonderful thing but between keeping them alive and making sure the mess didn't swallow us up, I needed to concentrate on completing my client's work and my website fell by the wayside.

Pictures Sell Products

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I often assist or have conversations with people who want to sell their inventions, products or collectables online and too be perfectly honest, a lot of the time I am underwhelmed at the images we use on those websites. When I receive them and ask if they have any others the general reaction is similar to the one I have when I step bare footed into a cat hairball. Unpleasant.

There seems to be three main reasons, but let's be honest they are really just excuses, for shoddy images and I wanted to go over them individually and debunk each one of them here today. You spent some decent money on that website so let's make sure it can do its job properly by looking its best.

What Makes A Good Website

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When people find out I am a web developer, one of the first things website owners will ask me is if I have some time to  look at their site and see if it's any good. My follow up question to them is usually, "What do you mean?".

Most of the time when someone asks me to look at their site it's because it's not performing as well as they had hoped, for one reason or another and are trying to find a solution.

Looks comes up a lot. But the way a site looks really has nothing to do with how it performs. I have seen some rather poorly designed and unsavory sites do great things for their owners. I have also seen some really well designed sites perform very poorly.

There are some factors that determine whether a website is "good" or not. Let's go over them.

Why You Must Track Your Brand Online

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It used to be that if a business wanted to find out what people thought about them, they would sent out a paper survey in the mail and ask. These days you can still do that but what you may not realize is your survey is being conducted in homes, businesses and city streets around the world without even you asking for it.